Tips for Twits

It’s not often that we have time away from our projects to share about UX or Product Management.  So when Zwee, Gary, and I were invited to speak on a panel sponsored by Startup Roots SG about both subjects, we were more than happy to participate.  Our fellow panelists, Andy Croll, Navjot Pawera (Bubble Motion), and Meredith Chan (Mig33) provided unique insights and were fun to chat with regarding the challenges encountered introducing good UX and PDM practices into startups and larger companies alike.

Some key takeaways for us:

• Product Management is a vaguely defined organizational role in this region.
• UX as a concept also suffers from a definition blur with usability and design
• Even as former/current Product Managers, there was disagreement amongst the panelists regarding what a PDM’s job scope and responsibilities should be (are).
• There is a definite need to better educate companies and executives on the strategic importance of Product Management.
• Ditto on UX
• You will certainly be hearing more about both topics from us in the coming months…
• In the meantime, here is a recap of the Product Management Panel from Startup Roots SG.